How the Midnight Racing Affiliate Program Works
Midnight Racing has 60+ affiliates and that number is growing. This is how the program works and what you get from it.
What the Program Is
The Midnight Racing affiliate program gives you a tracked link to share. Every time someone buys through your link, you earn a commission. No minimum follower counts, no approval gatekeeping based on metrics.
The test is simple: do you actually wear MDN8? Are you part of the car culture community the brand is built for? If yes — apply.
Commission Structure
| Tier | What It Takes | Commission |
|---|---|---|
| Open Affiliate | Apply + get approved | 15% per sale |
| Active Creator | 2+ posts per month with tag | 20% per sale |
| Brand Ambassador | Dedicated content, full MDN8 rep | 25% per sale + product budget |
There's no complicated point system or lock-in period. Hit the activity threshold and you automatically qualify for the higher rate.
What You Get
All affiliates get:
- Personal tracked affiliate link
- 15% commission on every sale
- Early heads-up on new drops
- Content from MDN8 to share (product shots, lifestyle content)
Active creators (2+ posts/month) also get:
- Commission bumped to 20%
- Earlier access to new collections before public drop
- Priority response on product requests
Ambassadors also get:
- Commission at 25%
- Actual product budget to use for content
- Co-designed content possibilities with the brand
How to Track Your Sales
Midnight Racing uses Shopify's affiliate/collaborator system. Once approved, you get a dashboard that shows clicks, sales, and commissions in real time. Payments are made on a monthly basis.
Who's Already In
The 60+ affiliates in the MDN8 network come from:
- Car culture creators and photographers
- JDM and street racing community accounts
- Lifestyle and fashion crossover creators
- People who bought the gear, wore it, and reached out organically
That last group is the most common. Some of the best affiliates in the network started as customers.
How to Apply
Go to officialmidnightracing.com and look for the Affiliate page in the navigation, or DM @midnight.racing on Instagram with a quick intro. Approval is handled personally — not an automated system.
What to include in your DM or application:
- Who you are
- Your platform(s) and rough audience size
- Why MDN8 fits your content
That's it. No brand deal template required.
Apply: officialmidnightracing.com/pages/affiliate
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